Radisson Blu Resort, Sharm El Sheikh

Responsible Business - Let's take responsibility

Taking responsibility for the environment and local community has been an important part of the broader commitment of the Carlson Rezidor Hotel Group to sustainable development for many years. In 2001, this commitment was fortified and placed within the scope of a program called Responsible Business (RB). Each hotel has a unique RB Action Plan covering areas such as community outreach, cultural heritage, employee and children’s rights, health and safety, and environmental improvements.

The hotels are engaged with both local charity groups and the corporate international charity organization supported by the Carlson Rezidor Hotel Group, the World Childhood Foundation. The mission of the foundation is to defend the rights of the child and promote better living conditions for vulnerable and exploited children all over the world.

RB activities of this hotel include:

Health and safety
  • Certified training in food safety and HACCP
  • Emergency preparedness training for fire, evacuation, bomb threat, robbery or illness
  • Fire and other safety drills
  • A staff education session on HIV/AIDS in collaboration with the Ministry of Health's National Program for AIDS Fighting and Family Health International
Employee appreciation and development
  • Desert safari for 5-year employees, including a quad-bike ride to a Bedouin tent for a barbecue dinner and Egyptian folklore show
  • Regular RB training
  • Staff trips to Nabq Bay’s protected area for swimming and barbecue
  • Training course on teamwork
Environmental responsibility
  • An “Organic Orchard” irrigated with recycled hotel water to grow onions, watercress, wheat, corn, radish, mint, potatoes, tomatoes and coriander for use by the hotel kitchen
  • Attendance at a Responsible Tourism seminar
  • Earth Day celebration with tree planting by children
  • In affiliation with the government, a 2-day marine environment workshop for recreation staff covering natural wealth in the South Sinai and Red Sea, pollution and Egyptian law violations
  • Reduction in water use through toilet modifications
  • Weekly litter pick-up
Community outreach
  • Contributions to Save the Children
  • Donations of unused staff uniforms to the Red Crescent organization in South Sinai for distribution in El Tour City